ABOUT US
SETC understands that in today’s fast-paced and ever-evolving business landscape, staying ahead of the curve is crucial for success. That’s where we come in. As a Training and Consultation House, we are dedicated to helping organizations thrive and excel. With our extensive expertise and customized approach, we deliver innovative solutions that address your unique challenges and drive sustainable growth.
Our team of seasoned professionals combines industry knowledge with the latest research and methodologies to provide you with practical strategies and actionable insights. From empowering your workforce through comprehensive training programs to optimizing your business operations through strategic consultations, we are committed to unlocking your full potential.

VISION
Our vision at El Shahd is to be the leading provider of high-quality, fresh fruits and vegetables in the import and export industry. We aim to contribute to a healthier society by growing nutritious food that enables individuals to lead healthier lives.
MISSION
Our mission is to provide healthy and fresh fruits and vegetables to all, ensuring their availability at an affordable cost. Through our commitment to quality and affordability, we aim to contribute to the well-being of individuals and communities, promoting a healthier and more sustainable future.
Expanding Horizons
SETC Company's Growth and Diverse Offerings
In light of our rapid growth, trust, and excellent reputation, ELSHAHD Company has ventured into exporting to the Gulf region, the European Union and globally.
This success has inspired us to expand our agricultural lands in Egypt and Sudan, furthering our investments.
Our commitment to quality is evident in our export of top-notch agricultural crops like potatoes, onion, orange, mango, and a wide range of fruits and vegetables products.
Additionally, we cater to the demand for animal feed, supplying Hijazy haylage, corn silage, and ready-made feed to markets across the Arab and European regions. Furthermore, we provide essential nutritional components for local trading within Egypt, encompassing the agriculture, sale, and purchase of these crops and animal feed.
Our
Objectives
At our company, we strive to provide our clients with a competitive edge in their market segments.
We achieve this by focusing on several key aspects.
FRESH QUALITY PRODUCTS
Firstly, we ensure the quality of our fresh products, guaranteeing that they meet the highest standards. Additionally, our rigorous quality assurance process ensures that our products consistently maintain their excellence.
FAST PROCEDURES
To facilitate efficient trade, we prioritize fast import and export procedures, ensuring that our clients receive their orders promptly. We also take great care in preserving the quality of our products during transportation, so they arrive in optimal condition.
COMPETIVITE PRICING
Moreover, we understand the importance of pricing, and we work hard to offer the best prices to our clients. We believe that competitive pricing is essential for our clients’ success.
HIGHLY RESPONSIVE TEAM
Lastly, we pride ourselves on our responsiveness. Our sales and operations teams are dedicated to providing fast responses to our clients’ inquiries and ensuring smooth delivery processes.
By focusing on these aspects, we aim to support our clients in achieving their goals and gaining a competitive advantage in their respective industries.

SETC VISION AND PHILOSOPHY
“Making global knowledge available and affordable in the Arab countries like running water”
We believe that there’s no real gap between Science and its application, we are just way behind in applying what great scientists have created, the so-called Academics that we tend to neglect blinded by our ethnocentrism that there’s no more to achieve when there are millions of new ideas that can aid and support the business grow.
Accordingly, we believe that Personal Development is a never-ending process; this is where our consultants play their role in understanding the business’s goals, the employees’ goals and aligning them together through developmental and motivational programs to make the business’s dreams come to reality as we believe that competent motivated employees are the key to a successful organization.
SETC METHODOLOGY
We base our consultation on understanding our clients’ business challenges and needs through thorough auditing and assessments, to be able to structure a well-designed plan with clear parameters to aid our clients’ success and sustainable growth.
Because we believe that there’s a direct relation between Learning and Fun, we apply the latest experiential learning techniques in transferring knowledge into a real skill, we ought to remember the barriers towards learning; and throughout our experienced team of trainers and consultants we ensure that the employee is on the “readiness to learn line” before embedding any skill.
HOW DO WE DO IT?
Stimulating ethics and morals within oneself to ensure self-prudence in every life aspect and especially business.
Return people to their own benchmarks of thought to overcome their emotions and desires and use their cognitive sense instead.
Attempting to arouse and leverage the cultural and intellectual level of the trainees through delivering real scientific knowledge that could be transferred into actual skills especially that would positively affect the business.